virgivaughn: Toyota Camry to Pace the Field at NASCAR’s Sprint Cup Auto Club 400

Auto Club Speedway

Auto Club Speedway, Toyota ink partnership deal

SAN BERNARDINO COUNTY, Calif. (Jan. 11, 2013) – As part of a new partnership between Auto Club Speedway and Toyota, officials announced today that the Toyota Camry will lead the field to the start of the Auto Club 400 NASCAR Sprint Cup Series race and the Royal Purple 300 NNS race at Southern California’s premier motorsports facility, March 23 – 24, 2013.

The announcement is part of a marketing agreement between the two which makes the 2013 vehicle “The Official Pace Car of Auto Club Speedway”.

“Toyota is excited to extend its long-standing relationship with Auto Club Speedway when the Camry serves as the official pace car during the NASCAR race weekend,” said Les Unger, national motorsports marketing manager for Toyota Motor Sales, USA, Inc. “Being based in southern California, Toyota has previously enjoyed a partnership with the track from a promotion and sponsorship perspective at various times throughout the years. This opportunity is a perfect fit for Toyota to showcase the 2013 Camry given the company’s historical popularity in the southern California market.”

The Toyota Motor Sales, USA, Inc. headquarters are located in Torrance, Calif., and the Camry is built at Toyota manufacturing facilities in Georgetown, Kentucky and Lafayette, Indiana. It has been the best-selling car in America for 11 straight years, and 15 of the past 16. The 2013 NASCAR season will feature the introduction of the new 2013 Camry race car with an updated and more unique identity.

The Toyota made its NASCAR debut in 2004 when it entered the NASCAR Camping World Truck Series with the Tundra. In 2007, Toyota began competing in the NASCAR Sprint Cup Series and the NASCAR NNS Series with the Camry.

To purchase tickets to see the 2013 Toyota Camry pace the field at the Auto Club 400 in March, or for information on the Auto Club Speedway and its other events, call Auto Club Speedway at (800) 944-RACE (7223), log on to www.autoclubspeedway.com or visit the Auto Club Speedway Ticket Office.

About Auto Club Speedway: Located 50 miles east of Los Angeles in Fontana, California, Auto Club Speedway is California’s premier motorsports facility, hosting over 320 days of track activity each year including the NASCAR Sprint Cup Series Auto Club 400 weekend in March and the MAVTV 500 INDYCAR World Championships Finale weekend in October. The two-mile D-shaped oval is one of the fastest tracks on the INDYCAR and NASCAR circuits. The Speedway is also home to numerous movies, television and commercial productions, photo shoots, new car testing, club racing and a variety of racing schools. For more information on events at Auto Club Speedway call (800) 944-RACE (7223) or visit www.autoclubspeedway.com. For more information on event lodging, visit theHilton Garden Inn, Fontana, the official hotel partner of Auto Club Speedway.

About Toyota Motor Sales, USA, Inc.: Toyota Motor Sales (TMS), USA, Inc., is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion. Established in 1957, TMS markets products and services throughout a network of nearly 1,500 Toyota, Lexus and Scion dealers which sold more than 1.64 million vehicles in 2011. Toyota directly employs over 30,000 people in the US and its investment here is currently valued at more than $18 billion. For more information about Toyota, visit www.toyota.com, www.lexus.com, www.scion.com or www.toyotanewsroom.com.

Source: Auto Club Speedway, Press Release